Audi is rethinking its approach to interior design

Audi has decided to redesign its vehicles and move away from interiors where almost all functions are relegated to touchscreens. Over the next 24 months, the company will begin reintroducing physical controls to its models.

Future new models will feature a less futuristic design with smaller displays and familiar controls. Any part that looks like metal will be metal, and the buttons and knobs will retain Audi's signature tactile feel.

Corresponding changes will appear in the next generations of the Q7 e-tron, A4 e-tron, the production version of the Concept C, and the Nuvolari supercar. Therefore, the current Digital Stage interior concept, unveiled in 2023, will only last for about four years.

The company acknowledged that the widespread transition to touchscreen controls was not well received by all customers, particularly in Europe, North America, and Australia. Audi is now accelerating the development of new models and promises to pay greater attention to the quality of materials.